How to Drive More Traffic to Your Site on a Shoe String Budget – Website Traffic Secrets
Many service professionals wonder if the Internet really can work for them to attract more clients and sell more information products. The answer is yes… IF you have a process and understand how visitors approach your own website. The truth is, your online copywriting begins with your home page. When prospective clients first arrive on your website, you have to offer three critical pieces of information to move them from visitors to prospects.
By learning and practicing the following website marketing strategies, I was able to increase the traffic volume on each of my website by over 1000%. They are easily mastered by anyone who takes the time to practice using them, and they are free. That’s what makes these guerrilla marketing strategies, as they make the most out of free and easy available advertising mediums. Integrate each into your marketing campaign and you will surely experience enhanced website traffic.
One of the first things I tell online marketers to do is setup a blog for your main niche topic and post to it on a regular basis. This will get you credibility as well as a following through your RSS feeds. Blogs alone will not get you success, but generally speaking they will get noticed on the search engines a lot sooner than a static website.
Article marketing is another awesome way to drive people to your blog or your website. I suggest you write at least 3 articles a week until you start seeing the results you’re after. Articles posted to article directories are going to be beneficial to you in more ways than one. First it gives you a high valued incoming link helping your site climb in the search ranks and it will also drive targeted traffic to your website.
Social Media Websites like Facebook, MySpace, and Twitter are used by millions of people, and they can be a terrific place for website owners to promote their sites and businesses to like-minded people. Find and join groups that are related to your niches, or start your own niche specific groups. You will not want to promote your site right away, but rather take time to build a reputable presence, to establish yourself as an expert in your field. Them people will be more than happy to visit your site for more info.
Use a Blog/RSS There are two levels of traffic, unique visitors and return visitors. Both are great and both are essential to a long term thriving e-business site. Unique visitors are the ones that you get from your website marketing efforts. However, if you play your cards right you can turn this into a repeat visitor who will come back to your site over and over again. A blog with an RSS feed is a perfect way to establish a large following of return traffic. Make it easy to sign up for your blog or to subscribe to your feed, and then make sure that you regularly provide new and updated content that your visitors can enjoy.
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